Arunkumar Sathishkumar — Senior Paid Media & Performance Marketing Specialist
Arunkumar Sathishkumar.
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DTC & RetailFrom ₹20,000/mo

E-Commerce Growth & ROAS Scaling

Google Shopping, Meta DPA & Marketplace Optimization — Transforming e-commerce ad spend into profitable recurring revenue with Google Merchant Center feed optimization, Meta dynamic catalog ads, and post-purchase customer retention loops.

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What You Get Every Sprint

Google Merchant Center Feed Optimization & GTIN Fixes
Performance Max (PMax) Hero SKU Segmentation
Dynamic Product Ads (DPA) Retargeting Setup
Shopify / WooCommerce Conversion Rate Optimization (CRO)
Abandoned Cart & WhatsApp Re-engagement Sequences
Best For: Shopify brands, consumer electronics, jewellery, apparel, and FMCG looking for sustainable 4x-8x ROAS.

Execution Cadence

01
Feed & SKU Audit
Optimizing product titles with high-search-volume keywords.
02
Hero SKU Focus
Allocating 80% budget to top 20% high-margin, best-selling SKUs.
03
Cart Recovery
Deploying dynamic ads and WhatsApp vouchers to recover lost carts.
04
LTV Scaling
Building post-purchase consumable replenishment campaigns.

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